The band I’m in started mid year. This is a horrible time to try and break into clubs. Then one of the clubs we were booked for the rest of the year decided to dump bands. We have no gigs for the rest of the year, so what do we do?
1. Divided the state into sections with each band member taking a section.
2. We will focus on follow-up.
The idea is to not follow-up that we are annoying, but so that we can implant the idea into the booker’s head that we are the “cancellation band.” (hoping they don’t think that WE cancel). This way when (not if) some other band cancels a gig the name that will come up in their head is my bands. We will be the band they call. Once we get the gig, its ours to lose. Things we can do to stay in their face.
1. Invite the booker to hear us if we play a club near theirs.
2. Drop of merch if we have any.
3. Send a post card (You can use a service like Vertical Response and do this without leaving your computer).
Some people say audible.com is saturating the market by supporting podcasts. To this I ask, “What is the number 2 audio book company?” By keeping their brand in front of their target market (people who listen to audio), audible is the first name we think of when it comes to “I’d like to try listening to a book.” What audible is doing is keeping in the face of their target market.
A Great Resource For Sharing Musical Ideas
If you are looking to share”Musical Ideas” with your band, check out dropbox.com This is a cool site that not only lets you share files, but it synchronizes folders between computers. I use it with my Podcasting Clients, and I love it. Not only does it work on computers, but it works in iPhones, Androids, etc. For more information go to www.musicianscooler.com/dropbox
This podcast took 58 minutes to record, edit, and publish.
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