July 13, 2008
Do you really think this works?
I can always tell when a new edition of the Indie Bible is out. I get flooded with horrible, form letter BS.
It's a shame to see people buy such a great reource and then have no idea what to do with the information. When it comes to the music business, there is no microwave. There is no 4 minute popcorn button. However, we all are used to that fast results, and thats what we want. So I get crap like this:
"I recently found your listing in The Indie Bible - and thought your podcast would be perfect for my latest project.
For God's sake I say my name at the begining of the podcast. It's on my website. USE MY NAME.
"The name removed to avoid promoting such a Band" just released our first album "Things Left Unsaid", and I'd be honoured if you gave it a slight listen and let me know what you thought!
I think you need to get my book "Get your band out of the basement and keep them out of the asylum at www.musicianlibrary.com or if you're on a budget get the chapter about approaching people at www.promotingwithpodcasting.com THEN READ IT.
You can hear 6 of the tracks on our myspace page
Blah blah blah, I've already deleted your email by the time I get to this part.
I will say it again. Shotgun marketing is not the way to go. It takes 4 seconds to get a name. I've sent a reply to the person and said, "Why do you think my podcast would be perfect?" I'll be interested to hear what this person says.
Get a name, and use it.
Listen to the podcast and then mention the episode you heard. If you take the time to listen to me I might take the time to listen to you.
Best of all I have a button on the front page of the website that shows "SONG SUBMISSION"
Filed under Blog by David Jackson











