Let Your Fans Pick Your Tunes

I was popping around the Internet, and somehow I found myself at none other than Bo Bice's website. He was talking about a band that was doing some creative stuff with Music Marketing.

Here it is:

"I absolutely love the Alabama 3. I think they’re just incredibly original and interesting and I listen to them all the time.

But this blog isn’t a plug for the band. It’s about the creative ways they market their music.

They’re now recording a new album and they just have the coolest idea. They’re posting 3 demos every month for fans to listen to and rate. The highest rated 3 tracks will be recorded for the CD. But they’re also offering fans the chance to download the tracks and remix them.

The best 12 remixes will then be featured on a second CD at the end of the year. Now that is smart music marketing!

In order to get the downloads, or even to vote, you have to give the band your email address. Even more brilliant!

If you’re interested, you can listen to the demos here. They’re in raw form right now, which probably makes remixing them all the more exciting for someone who can do that kind of thing."

I wonder if Bo would come on the Cooler as a guest?